Thinking Fast and Slow

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Professor of Psychology Emeritus at Princeton University and 2002 Nobel Prize winner, Daniel Kahneman, has spent several decades researching and experimenting to dig deeper at how humans think and behave. This book is full of award winning insights that can influence how design for people.

 

Starting Work at IBM Design

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As there aren’t many people that actually read this blog, and it’s more of a repository of my thoughts and reflections, you won’t be excited to know – I’ve just begun the perfect job!

On the Design Education and Activation’s Story Team, i’ll be helping IBMers around the world learn from design successes and failures through narrative education.

This is fantastic because I’ve been fascinated by this topic since 2013 when I started this blog.

As the world increasingly recognizes the value and elegance of human centered design, our civilization becomes the recipient of better living; of better products, services, and experiences.

IBM hired IDEO and the Stanford D.School in 2012 to create its Design Thinking framework and methodologies. Attached is a field guide given to all new hires.ibm design thinking field guide. IBM Design Thinking Field Guide